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Glowtra 'Pretty in Pink' serum bottle and packaging on a white backgroundBrightening Facial Serum with Hyaluronic Acid and CollagenGlowXtra Vitamin C Serum for Wrinkles and Dark SpotsHydrating and Anti-Aging Serum by GlowXtraSkincare Serum with Vitamin C, Niacinamide, and Hyaluronic AcidSkincare Serum with Vitamin C, Niacinamide, and Hyaluronic AcidGlowXtra Vitamin C Serum for Wrinkles and Dark Spots
4.7 / 5Loved by 10,000+ customers

Pretty in Pink Hyaluronic Acid & Vitamin C Serum

$38.005-IN-1 POWER FORMULA

A lightweight, non-sticky serum powered by a concentrated blend of Hyaluronic Acid, Vitamin C, Niacinamide, Vitamin E and Collagen to deeply hydrate and improve the look of dullness, dark spots, fine lines and loss of elasticity.

  • ♡Smooths the appearance of fine lines & wrinkles
  • ✨Brightens & helps fade the look of dark spots
  • ✦Improves the look of firmness & elasticity
  • 💧Deeply hydrates & plumps dry, tired-looking skin

Five Skincare Essentials. One Powerful Serum.

1
Your Daily Multi-Tasking Serum

Why layer multiple products when one formula brings together five skincare favorites?

30% Vitamin C30% Vitamin C
10% Vitamin E10% Vitamin E
10% Hyaluronic Acid10% Hyaluronic Acid
Simple Routine. Smarter Skincare. ›
2

Target Multiple Signs of Aging

5POWERFUL SKIN-LOVING ACTIVES
1MULTI-BENEFIT SERUM
Pretty in Pink Hyaluronic Acid & Vitamin C Serum

…and that's why 10,000+ people trust GlowXtra with their skin.

90-Day Money-Back Guarantee

Give your skin time to experience the difference. Try it risk-free for 90 days.

Why You’ll Love It
  • 30% Vitamin C helps brighten the look of dull skin and promotes a more radiant, even-looking complexion.
  • 5% Niacinamide helps improve the appearance of uneven skin tone, pores, and overall skin texture.
  • 10% Vitamin E provides antioxidant support while helping nourish and protect skin from environmental stressors.
    Hyaluronic Acid helps replenish
  • hydration, leaving skin feeling smoother, softer, and more supple.
Description

Brightening Skincare, Made Powerful

Pretty in Pink Brightening Serum combines a high-performance blend of 30% Vitamin C, 5% Niacinamide, and 10% Vitamin E to help visibly brighten dull-looking skin, improve uneven tone, and reveal a smoother, more radiant complexion.

Powered by antioxidant-rich ingredients, the formula helps defend against environmental stressors while supporting skin that looks healthier, fresher, and more luminous.

Enhanced with Hyaluronic Acid, it delivers lightweight hydration to help skin feel soft, smooth, and supple—without a heavy or greasy feel.

Designed for your daily glow, Pretty in Pink fits effortlessly into your skincare routine and pairs beautifully with your favorite GlowXtra skincare device.

Key Ingredients

5 Powerful Ingredients. One Radiance-Boosting Serum.

Thoughtfully formulated with concentrated skincare ingredients that work together to brighten, hydrate, smooth, and support healthier-looking skin.

  • 30% Vitamin C — Helps visibly brighten dull-looking skin, improve the appearance of uneven tone, and promote a more radiant complexion.
  • 5% Niacinamide — Helps refine the look of pores, improve uneven skin tone, and support smoother-looking skin.
  • 10% Vitamin E — Provides antioxidant support while helping nourish and protect skin against environmental stressors.
  • Hyaluronic Acid — Helps attract and retain moisture for skin that feels softer, smoother, plumper, and more hydrated.

    One powerful formula. Four complementary ingredients. Designed to bring out your skin’s natural-looking radiance.
How to Use

Simple, powerful skincare for your daily glow.

Step 1: Cleanse Your Skin
Start with clean, dry skin. Gently cleanse your face and pat dry before applying the serum.

Step 2: Apply Pretty in Pink
Apply 2–3 drops of Pretty in Pink Serum to your face and neck, avoiding the immediate eye area.

Step 3: Gently Press & Smooth
Using clean fingertips, gently press and smooth the serum into your skin until evenly distributed. Allow it to absorb before applying additional products.

Step 4: Complete Your Routine
Follow with moisturizer. When using Pretty in Pink during the day, finish with a broad-spectrum sunscreen.

Recommended Use:
Use once daily to start. If your skin tolerates the formula well, incorporate it consistently into your morning or evening skincare routine.

GlowXtra Tip: For an enhanced skincare ritual, apply Pretty in Pink before using your GlowXtra skincare device, following the device's directions for use.

Shipping & Returns

Free U.S. Shipping

Enjoy free shipping on all U.S. orders over $99.

Fast Delivery

Orders are typically processed within 1 business day and delivered within 3–7 business days.

90-Day Money-Back Guarantee

Shop with confidence with our 90-day money-back guarantee. Please refer to our Return & Refund Policy for eligibility and complete details.

Trusted Delivery

Orders are shipped through trusted carriers, including USPS, UPS, and FedEx.

BRIGHTEN • HYDRATE • GLOW

Your Daily Dose of Radiance

A concentrated blend of Vitamin C, Niacinamide, Vitamin E, and Hyaluronic Acid designed to visibly brighten, hydrate, and smooth your complexion.

Brighten & Even Skin Tone

Brighten & Even Skin Tone

Helps revive dull-looking skin and improve the appearance of uneven tone for a more radiant complexion.

Hydrate & Plump

Hydrate & Plump

Hyaluronic Acid helps replenish moisture, leaving skin feeling softer, smoother, and more supple.

Smooth & Refine

Smooth & Refine

Niacinamide helps improve the appearance of skin texture and pores for smoother, more refined-looking skin.

Antioxidant Support

Antioxidant Support

Vitamin C and Vitamin E provide antioxidant support to help defend skin against everyday environmental stressors.

A woman with blonde hair applies a skincare serum dropper to her face while holding a clear bottle labeled 'Glowing Skin Serum' against a soft pink background.

POWERED BY HIGH-PERFORMANCE INGREDIENTS

MADE FOR YOUR EVERYDAY GLOW

Pretty in Pink was created to make high-performance skincare feel simple, beautiful, and effortless.

  • One Serum, Easy Routine
    A multitasking formula designed to simplify your routine without adding another complicated skincare step.
  • Lightweight & Comfortable
    Smooth, lightweight texture absorbs easily and layers beautifully with the rest of your skincare.
  • Morning or Evening
    Easy to incorporate into your existing routine whenever your skin needs an extra boost of care.
  • Beautiful Alone. Better Together.
    Use Pretty in Pink as your everyday serum or pair it with your GlowXtra device for a more complete skincare ritual.

    Simple enough for every day. Special enough to look forward to.

Glow-Boosting Ingredients In Every Drop

30% Vitamin C

A close-up, top-down view of a glossy, translucent golden-yellow liquid droplet with tiny bubbles inside, surrounded by scattered clear and golden liquid droplets and a sliced lemon on a warm cream background.

Brightens & Revitalizes
A concentrated dose of Vitamin C helps visibly brighten dull-looking skin and improve the appearance of uneven tone for a fresher, more radiant glow.

5% Niacinamide

A close-up of a translucent pink cosmetic cream or gel swatch with water droplets, featuring a small clear molecular model resting on top.

Refines & Balances
Niacinamide helps improve the look of uneven texture, refine the appearance of pores, and support a smoother, more balanced complexion.

10% Vitamin E

10% of vitamin e from Glowxtra pretty in pink serum

Nourishes & Protects
Antioxidant-rich Vitamin E helps nourish dry-feeling skin while supporting a softer, smoother and healthier-looking complexion.

10% Hyaluronic Acid

Clear liquid droplets and a large water droplet resting on a glossy light blue surface, with small bubbles scattered around.

Plumps With Hydration
A moisture-binding ingredient that helps replenish hydration, leaving skin looking smoother, supple and beautifully refreshed.

Everyday Radiance

Made to Layer.
Made to Glow.

A silky serum designed to fit effortlessly into your everyday skincare routine.

01 LIGHTWEIGHT TEXTURE

Silky, comfortable feel

02 LAYER-FRIENDLY

Works easily into your routine

03 DAY + NIGHT

Made for AM & PM use

Luminous Glow

A high-performance formula for radiant, even-looking skin.

Silky Texture

Lightweight, fast-absorbing, and beautifully smooth.

Easy to Layer

Designed to layer seamlessly under moisturizer, SPF, and makeup.

Made for Every Day

Your glow-boosting step for morning and night.

REAL RESULTS. REAL CONFIDENCE.

See why thousands of GlowXtra customers love their daily skincare ritual.

Emma C., 45
Emma C., 45

“Pretty in Pink has become my favorite part of my morning routine. My skin feels noticeably softer and more hydrated, and I love the fresh glow it gives me. After a few weeks, my complexion looked brighter and more even. It also layers beautifully under my moisturizer and makeup.”

Elizabeth., 35,
Elizabeth., 35,

“I was looking for a Vitamin C serum that would brighten my skin without leaving it feeling dry. Pretty in Pink feels silky and moisturizing, and my skin looks fresher and more radiant. I especially love how smooth and healthy my complexion looks after using it consistently.”

ClaireC., 27
ClaireC., 27

“My skin can look dull and tired, especially after long days, but this serum gives it such a beautiful, healthy-looking glow. It feels lightweight, absorbs nicely, and leaves my skin soft without feeling sticky. My complexion looks brighter and much more refreshed.”

Maya M., 53
Maya M., 53

“At my age, hydration and brightness are the two things I notice most, and Pretty in Pink delivers both for me. My skin feels smoother and more supple, and it has a lovely luminous look that makes me feel comfortable wearing less makeup. It’s an easy serum I actually look forward to using every day.”

Red + Blue LEDMicrocurrent TechnologyLift & Firm ✦ Smooth Fine Lines ✦Lift & Firm5-Minute Daily Ritual

Frequently Asked Questions

View all FAQs
What is Pretty in Pink Serum?

Pretty in Pink is GlowXtra’s 5-in-1 facial serum designed to hydrate, brighten, smooth, and improve the look of your skin. Its multi-benefit formula combines Vitamin C, Niacinamide, Vitamin E, Hyaluronic Acid, and Collagen for a healthier, more radiant-looking complexion.
What are the main benefits?
Pretty in Pink helps brighten dull-looking skin, improve the appearance of uneven tone and dark spots, soften the look of fine lines, boost hydration, and leave skin looking smoother and more luminous.

What are the key ingredients?

The formula features five skincare favorites: Vitamin C for brightness and antioxidant support, Niacinamide for a more even-looking complexion, Vitamin E to nourish and protect, Hyaluronic Acid for hydration, and Collagen to support a smoother, more supple appearance.

What skin types can use Pretty in Pink Serum?

Pretty in Pink is designed for most skin types, including normal, dry, combination, and mature skin. If you have particularly sensitive skin, patch testing before your first full application is recommended.

How do I use Pretty in Pink Serum?

After cleansing, apply a few drops to your face and neck and gently massage or press the serum into your skin until absorbed. Follow with moisturizer. During the day, finish with sunscreen.

Can I use it every day?

Yes. Pretty in Pink can be incorporated into your daily skincare routine. If you are new to active skincare ingredients, you may prefer to begin once a day and gradually adjust based on how your skin responds.

Can I use it in the morning and at night?

Yes. It can be used in your morning or evening routine, or both, depending on your skin's needs and tolerance.

Can I wear it under makeup?

Absolutely. The lightweight, non-sticky texture makes Pretty in Pink easy to layer under moisturizer, sunscreen, and makeup. Allow the serum to fully absorb before applying your next product.

Can I use Pretty in Pink with a GlowXtra skincare device?

Yes. Pretty in Pink can complement your GlowXtra skincare routine. Apply the serum first as directed, then use your compatible GlowXtra device according to its individual instructions.

How long before I see results?

Skin can feel softer and more hydrated soon after application. Changes in the appearance of brightness, uneven tone, fine lines, and overall complexion typically require consistent use and can vary from person to person.

Is Pretty in Pink only for mature skin?

Not at all. Although its hydrating and smoothing benefits are especially appealing for skin showing visible signs of aging, adults of different ages can use it to support hydration, brightness, and a healthy-looking glow.