Skip to content

🎁 FREE Serum of Your Choice ($38 Value) + FREE Shipping with Every Roller Purchase

Your cart

Your cart is empty

24K Gold Serum

Real gold. Radiant skin.

A luxurious blend of 24K gold, peptides and skin-loving actives designed to help visibly firm, smooth and revive dull-looking skin—leaving your complexion luminous and beautifully refreshed.

  • 24K GOLD INFUSIONHelps revive dullness for a luminous, healthy-looking glow.
  • FIRM + SMOOTHPeptide-powered care helps skin look firmer, smoother and more refined.
  • ANTIOXIDANT CAREHelps defend against environmental stress while supporting radiant-looking skin.

Key benefits

What Gold Does for Your Skin

Four visible benefits. One luxurious, skin-reviving formula.

  • VISIBLY FIRMER SKIN

    Peptides help support the look of elasticity and definition for skin that appears firmer and more sculpted.

  • SMOOTHER-LOOKING TEXTURE

    Hydrating actives help soften the appearance of fine lines and leave skin feeling silky and refined.

  • LUMINOUS GOLD RADIANCE

    24K gold helps revive dull-looking skin for a fresh, luminous, healthy-looking glow.

  • ANTIOXIDANT DEFENSE

    Antioxidant-rich care helps defend against environmental stressors that can contribute to premature-looking aging.

The Gold Standard in Radiance

Visibly firms, lifts, and smooths for radiant, luminous skin.

A close-up beauty ad showing a woman with radiant golden skin wearing gold hoop earrings and a champagne halter top against a warm gold background. Text on the left reads, '91% Agreed Skin Looked More Radiant with 24K Gold Serum'.
A woman applies a gold serum dropper to her cheek against a warm beige background, with a bottle of gold serum labeled '24k GOLD' at the bottom left and marketing text about skin lifting.

Before & after

Real Skin. Visible Transformation.

See the difference after 8 weeks of consistent use—skin looks brighter, smoother, firmer, and more radiant.

  • Before
    After 8 weeks

    Sarah, 45

    8 weeks, twice daily

  • Before
    A woman is applying 24k gold serum. her skin is lifted, Tone, and Glow.After 8 weeks

    Elena, 38

    8 weeks, twice daily

Individual results vary. Photos are of real customers, unretouched, shot under matched lighting.

The science

Gold-Powered Skincare

A concentrated, gold-infused formula designed to visibly firm, smooth, and revitalize the skin. With consistent use, skin feels deeply hydrated and supple while appearing more lifted, refined, and beautifully radiant.

Key actives

Four powerhouse actives. One luxurious formula.

  • 24K Pure Gold 99.9%

    Helps revive dull-looking skin for a luminous, radiant appearance.

  • Retinol 5%

    Helps visibly smooth the appearance of fine lines and improve skin texture and firmness.

  • Vitamin E 7%

    Provides antioxidant care while helping nourish and maintain soft, healthy-looking skin.

  • Hyaluronic Acid 7%

    Replenishes moisture to help skin look plumper, smoother, and more supple.

How to use

Four steps, twice a day

Two to three drops is enough. More is not better — gold works on contact, not volume.

  1. A close-up of a woman with her eyes closed, gently cleansing her face with white foam. She has a clean, radiant complexion, and her hands are placed on either side of her cheeks.
    1AM + PM

    Cleanse

    Start with freshly cleansed skin. Gently pat dry, leaving skin slightly damp.

  2. A close-up of a woman with her eyes closed, receiving a skincare dropper treatment on her cheek, with a gold dropper dispensing a drop of serum. The background is a soft, warm beige with subtle leaf shadows.
    2AM + PM

    Apply

    Dispense 2–3 drops of 24K Gold Serum onto your fingertips and gently apply over the face and neck.

  3. A close-up of a woman with closed eyes and hands on her face, applying or absorbing a skincare product, set against a warm beige background with soft leaf shadows.
    3AM + PM

    Massage & Absorb

    Gently press and massage into skin using upward motions until the serum is fully absorbed.

  4. A close-up portrait of a woman with smooth, radiant skin, wearing a simple bun hairstyle, set against a warm beige background with soft leaf shadows.
    4AM + PM

    Moisturize & Glow

    Follow with your favorite moisturizer. In the morning, finish with sunscreen to protect your glow.

Tip: apply to slightly damp skin. The gold carries water-soluble actives further when the surface isn't fully dry.

COMPLETE YOUR ROUTINE

Pair Your Gold. Elevate Your Glow.

Complete your glow with the perfect pairings.

  • 24K Gold Serum
    24K Gold SerumThe Essential - Your gold-powered foundation for firmer, smoother, radiant-looking skin. SHOP 24K GOLD
  • 24K GOLD SERUM + ROLLER
    24K GOLD SERUM + ROLLERBest Pairing - Pair gold-powered skincare with microcurrent massage for a more sculpted-looking glow. SHOP THE PAIR
  • COMPLETE GLOW SYSTEM
    COMPLETE GLOW SYSTEMThe Full Ritual - 24K Gold Serum + Microcurrent Roller + Dual Light Skincare Wand. SHOP THE SYSTEM

The GlowXtra regimen

Curated to wear together

Each pairing is chosen to layer with the 24K Gold Serum — nothing extra, nothing that competes.

Frequently Asked Questions

View all FAQs
What are the benefits of GlowXtra 24K Gold Serum?

GlowXtra 24K Gold Serum is designed to help skin look firmer, smoother, more hydrated, and radiant. Its luxurious formula combines 99.9% pure gold with retinol, Vitamin E, and hyaluronic acid to support a refreshed, healthy-looking glow.

What makes the 24K Gold Serum different?

Our formula combines 99.9% pure gold, 5% retinol, 7% Vitamin E, and 7% hyaluronic acid in one concentrated skincare treatment. It targets multiple visible signs of aging while helping replenish moisture and improve the overall appearance of the skin.

How do I use the 24K Gold Serum?

Apply a small amount to clean, dry skin and gently smooth it over the face and neck. Allow the serum to absorb before applying additional skincare products. When using retinol, introduce it gradually according to your skin's tolerance and use sunscreen during the day.

Can I pair the 24K Gold Serum with the GlowXtra Microcurrent Facial Roller?

Yes. The 24K Gold Serum and Microcurrent Facial Roller can be incorporated into the same skincare routine. For best results, follow the usage instructions provided with the roller, including any recommendations regarding the appropriate conductive product or application order.

Can I use the 24K Gold Serum with the Dual Light Skincare Wand?

Yes, they can complement each other as part of your GlowXtra routine. Follow the Dual Light Skincare Wand instructions for the recommended order of use and allow the serum to fully absorb when appropriate.

How often should I use the 24K Gold Serum?

Because the formula contains retinol, start gradually and adjust frequency based on your skin's tolerance. If you are new to retinol, avoid introducing it too quickly. Always follow the product directions and discontinue use if persistent irritation occurs.

When can I expect to see results?

Skincare results vary from person to person. With consistent use, skin may begin to feel more hydrated and look refreshed, while improvements in the appearance of texture, firmness, and radiance may develop gradually over time.

Reviews

What eight weeks looks like

4.8Based on 1,284 verified reviews
  • My jawline came back

    Six weeks in and the difference along my jaw is the thing people keep mentioning. It sinks in fast and never pills under sunscreen.

    A Amelia R.Age 41 · Combination skin Verified
  • My jawline came back

    Six weeks in and the difference along my jaw is the thing people keep mentioning. It sinks in fast and never pills under sunscreen.

    A Amelia R.Age 41 · Combination skin Verified
  • My jawline came back

    Six weeks in and the difference along my jaw is the thing people keep mentioning. It sinks in fast and never pills under sunscreen.

    A Amelia R.Age 41 · Combination skin Verified